KPtheMedVet | Personal Brand Strategy + Digital Ecosystem

I partnered with Keith Palmer, a medical veteran and visionary healthcare educator, to develop a personal brand that feels both authoritative and deeply approachable. From naming and positioning to full brand identity, I built the strategic foundation and visual presence for KPtheMedVet—capturing his voice, credibility, and mission to transform healthcare literacy in underserved communities. My work included branding, social media strategy, content systems, and creative direction across platforms.